Link to the full piece on the Vaucher Analytics website.
Motorsport isn’t just about engineering or entertainment, it’s platform economics in action.
In this episode, we draw a direct line between how video game consoles attract developers and how racing series must attract manufacturers.
The parallels are clear, and the lessons are critical:
- Why the WEC’s Hypercar formula is succeeding as a manufacturer magnet
- How the WRC’s regulatory missteps have weakened its platform
- What racing series can learn from PlayStation’s rise, and avoid from failed gaming platforms
- A framework for building sustainable, attractive motorsport ecosystems
If you want to understand how regulations, economics, and long-term strategy intersect in racing, this episode is for you.
Contact the show: contact@vaucheranalytics.com
Brought to you by the Motorsports Sponsorship Accelerator, the most cutting-edge resource to help you learn how to develop meaningful sponsorship relationships.
To contact Return On Racing, please send an email to contact@vaucheranalytics.com
