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Launch Series Ep.3: Diligence and Closing with Ryan Turk and Keith Gross - Ep.178

Think Like an Owner

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How to Keep Investors in the Know

You want to keep people in the know, particularly when there's new things to know that enables them to continue to learn alongside of you. You also want to make sure that you bite size it because going dark for two and a half weeks is a lot harder to digest than maybe you're going to be able to do that. I love the phrase update theater. I've never heard that before. And one day I'm going to use that. Close cousins with metrics theater, which is what happens on the company side.

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