
S2E37: Into The Metaverse with Jay Lee - CEO, US at Naver Z (Zepeto)
Into the Metaverse
What Brands Have Activated on Zepetto?
We did partnership with Kuchy, Christian Lubotan, Nike Adidas and it's been more of a kind of brand awareness campaign. One example would be we did a partnership with dress X, which is like digital native fashion brand. So they actually co-created the design together and launched it. We were kind of seeing the new birth of Metabur's era - Kine West and Travis Scott type of designers who are not formally educated in the fashion industry as a designer.
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