What Happens When Metrics Drive Bad Behavior with GoPro’s Kacey Sharrett
The Frictionless Experience
00:00
Intro
This chapter explores the intricacies of customer behavior and the obstacles businesses encounter in comprehending customer needs without direct feedback. It emphasizes the significance of enhancing digital experiences to build trust and outlines the necessity for a cohesive strategy across channels to improve conversion rates.
Transcript
Play full episode
