Tearsheet Podcast: Exploring Financial Services Together cover image

Unlocking 5000 global corridors: Remitly's growth story with Matt Oppenheimer

Tearsheet Podcast: Exploring Financial Services Together

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Strategic Approaches to Market Launch and Customer Acquisition in Fintech

This chapter explores the strategic considerations for launching new markets in the fintech sector, focusing on performance-driven marketing. It highlights the significance of customer lifetime value, acquisition costs, and the role of targeted promotions in building trust and driving growth.

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