#80 - Moving Beyond Batch Analytics w/ Arjun Narayan (Materialize)
Monday Morning Data Chat
Batch Analytics - How to Make It Work for You
A lot of Batch analytics today powers in marketing at least post... email marketing campaigns. You want to take those at the time that's optimal for whatever that action is, right? So, if it's insight personalization, you want that to happen when somebody's on your site and not some mailing campaign. These are often modern event streaming architectures that you can use off the shelf.
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