How to Integrate Brands in Your Videos

I think what's fascinating to me is the long breaks between brand messaging for him to engage in the story. Sometimes I was like, wait, are we still talking about shop or have we returned? Right. So he's just sitting on the shop and then he reminded us where we are in the challenge. Like it eats... This is an art form. As much as you should write and focus on how creators are writing hooks and building their storylines, we should all be focused on how creator are integrating brands.