The Target for Financial Advisors Is the 80 % in the Middle

There's always going to be a sub set of people that are just running themselves off the cliffs, so to speak. The target for financial advisers should be the 80 per cent in the middle who want and need good advice. Good communication about market e two things, particularly market volatility is,. understanding what causes it and how it passes. And becoming introspective with yourself, or working with your clients, to understand your own rist tolerances as an investor.