The CRO Spotlight Podcast cover image

The Modern Revenue Model, With Luigi Prestinenzi

The CRO Spotlight Podcast

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The Role of the Chief Revenue Officer in Disruptive Conversations

The proliferation of these tools isn't by accident. Organizations want to speed up the process to get in front of customers, right? They want scale almost at all costs. And I think as a result, it makes curiosity even more important because it's the curious salesperson that does that kind of work. The CRO can change the way that the organization thinks about revenue growth and revenue generation.

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