Cosco is a descond class business. It's maniacally focused on keeping costs low and passing those savings on to the customer. The way that they take care of their employees, if you have happy employees ind theire woling to take care of the customers, that's going to drive the customers to spend more in the store. And i think we can now apply that broader to a number of different store concepts,. In stores where the merchandise itself is somewhat commoditized, it's really the service and store experience which will help strengthen the economic mode of that business.

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