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Mathew Passy - THE Podcast Consultant

The Business Brew

CHAPTER

How to Monetize Your Podcast

The average podcast ad they are sold and what's known as CPM cost per mill cost per thousand downloads. If you get the average CPM in the world of podcasting is around $25 just using even numbers to make it easy. So if I'm blue apron, I am spending two and a half cents per person. Or as the podcaster, you are earning two and ahalf cents per person through an advertising model. Your listeners are worth 10 cents to you a month.

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