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7min chapter
#7 – Michael Mauboussin: The Fascinating World of Increasing Returns
Scaling Theory
Intangible Assets and Business Scale
This chapter delves into the impact of intangible assets on businesses, detailing the benefits and challenges they pose in terms of scalability, obsolescence, spillovers, and synergies. With insights from 'Capitalism Without Capital', the discussion highlights how companies navigate these factors to sustain a competitive edge and avoid idea diffusion in the market.
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