4min chapter

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Will Storr on the Science of Storytelling: We’re storytelling animals

Singularity.FM

CHAPTER

The Slop Machine for Status

i think you've misunderstood me slightly. Like i tell the story of b j Fogg and hes n his ideathe persuasive technology. In two thousand and three, he predicted brilliantly the invention of the smut of the iphone. He describes it perfectly as a device smaller than a deck of carvs that does all these things amazing. And heposits that in order to make it aina compulsiveyou would need to give inconsistent rewards. I take that just a slight step further in the status game, and and i say, a case t's a slop machinedand that's what we do.

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