
Episode 182 — Scale Scale Scale
Exponent
00:00
How the Internet Has Totally Upended CPG Marketing
The internet completely upends that the internet allows you to target people specifically. The TV industry and CPG companies and big box retailers, all this stuff is interconnected because it all made sense at scale. Netflix isn't running on Facebook but it turns out that Facebook isn't as fine with its targeting as once thought.
Transcript
Play full episode