4. Looping the Loop
Sideways
The Uda Loop
The Uda loop can help you defeat the enemy confronting you. But if you don't address the underlying reasons for the conflict, it will simply re-emerge in new form. Dominic Cummings is clearly a man who thinks of almost everything as adversarial,. And the Uda loops model is really built for that. He was a genius level campaigner. He deployed Uda Theory with ruthless efficiency. It's brilliant to confuse opponents and throw them off their game but not when they are trying to deliver services or change stuff. I feel like actually government is quite plotting and quite boring. In November 2020, Dominic Cummings himself spanned out of Downing Street after losing a power struggle and leaving the building
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