The Importance of Embedded Resources in Product Management

The biggest shift here is that the resources on the product manager and designer, they have to be embedded. So instead of like this agency model where all of the non-engineers basically think about this 25, I'm a designer, I have four clients and I think of each of them. This is your 100% in. You're 100% dedicated. It's very different than waiting for those problems to be bubbled up to you in a meeting or through some other high overhead kind of process. That seemed to be one of the bigger learnings Absolutely.