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559: All Fingers Are Digital

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CHAPTER

Navigating AI Evolution at Apple

This chapter explores the rapid evolution of artificial intelligence within major tech companies like Apple, Google, and Microsoft, highlighting the shift from research to practical implementation of AI products. It examines the organizational challenges and leadership styles that are impacted by this urgent demand for innovation, particularly at Apple, while considering the complexities involved in integrating AI with product development. The discussion also anticipates future trends in augmented reality and product strategy, critiquing Apple's approach to both design and functionality in an increasingly competitive market.

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