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Network engineers don’t tune into corporate all-hands because they’re “lazy,” they tune out because the message often isn’t for them. In this episode of The Art of Network Engineering, Andy Lapteff sits down with longtime industry leaders Scott Robohn and Mike Bushong to unpack the disconnect between engineering teams and executive communications, and how to fix it.

They talk about:

Why engineers roll their eyes at town halls, earnings calls, and “four pillars of excellence”
How leadership actually thinks about growth, stock price, cost centers, and enablement
The two jobs every company really has: build stuff or sell stuff, and where networking fits
How to pitch your ideas in business terms so they get funded
Why AI networking and data center infrastructure are the next durable growth areas for network pros
The difference between being part of the product vs. enabling the product, and why it matters for your career

If you’ve ever thought, “Just let me do my job,” this one’s for you. You’ll walk away knowing how to connect your automation, operations, or data center work to the outcomes your company actually cares about: revenue, speed, customer experience, and risk.

Listen in, take notes, and then go advocate for your work like it matters, because it does.

This episode has been sponsored by Meter.

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