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How to Get Rich: Every Episode

Naval

The Best Way to Escape Competition Through Authenticity

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We're highly mimetic creatures. We copy what everybody else is doing around us. Peter tial talks a lot about how competition is besides the point. The way to escape competition is to just be authen to yourself. If you are fundamentally building and marketing something that is just an extension of who you are, no one can compete with you on that. Even antrepiners are authentic. Who's going to be elon must son be jack darcy. This is easiest to see in art. Artists are, by definition, all naturally authentic. So authenticity natural gets you away from competition. It doesn't mean that you naturally want to be authentic to the point where there's no

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