The death of ad formats
People vs Algorithms
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The Future of Advertising
There's no obvious ad format for this kind of AI chat interface. Chat GPT doesn't help because I think Sam Altman is also pretty intent on trying to build a business that doesn't repeat the original scene of the internet. There were so many attempts to try to make it like magazines or I kept hearing about Vogue. The banner ad utterly failed. It was a complete disaster. Where does that make there's not as big a pie to slice?
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