Just Press Record brings together Cara Brookins, author of "Rise: How a House Built a Family," and Rusty Guinn of Epsilon Theory for a fascinating conversation about building things that matter. Cara shares her incredible story of building a 3,500 square foot house from scratch with her four children using only YouTube tutorials, while Rusty discusses transforming a historic 1763 property into a thriving apple orchard and cidery. The conversation weaves through themes of stubborn optimism, the importance of tangible creation in a digital age, and how the people who truly matter in our lives show up even when they think we're making a mistake. From hauling concrete in wheelbarrows to splitting wood at midnight for the perfect Texas brisket, we explore how physical labor connects us to something deeper than just the end product. Cara and Rusty offer profound insights into how social networks are changing human consciousness, the value of finding your "ride or die" tribe of 120 people, and why sometimes the most authentic path forward requires getting your hands dirty. Whether you're interested in homesteading, writing, craft cider, or just finding your place in an increasingly digital world, this conversation has something for everyone who believes in building things that last. A Cultish Creative production exploring what happens when we choose to "do something" rather than just "be something."