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290 - Behavioral Science is Product Management

This is Product Management

CHAPTER

Are Your Tests Controllable?

In the haberal design process, we baystiply have three steps. One is ta we pick the behavior that we want to change and then do this behavioral diagnosis. So those are some of the levers of behavior changed that are most effective. Then we come up with those hypotheses, and we put them to the test,. where we do r c t our controll trial in a controlled way.

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