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The Next Evolution of Online Courses with Marisa Murgatroyd

The DigitalMarketer Podcast

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The Fastest Way to Get People to the Bottom of the Mountain

Master class dot com laid off 20 % of their staff just this summer, because they're leading with high production. But none of that stuff matters if you're not getting people real results in their lives. So i like to say that the fastest way to get people to the bottom of your funnel is to get them to the top of the mountain and whatever they're trying to do. It's simply what i call the mission possible statement. And it's pulled from the movie mission impossible.

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