If your idea is shit, then no amount of good writing is going to fix it. It's like putting whip cream on dog shit. If you can't simplify this in a way where someone else understands, you don't understand. And that forces you, ok, what am i what have i got to do here to simplify this? A, it will even simplify your processes, because ou doin all that. So that's another bonus. You've made a lot of people go viro. I mean, you have even in your company, jus go viby, which i think it's hilarious. What goes into something that goes viro? First off, it's
Writing effective copy is hard, that’s where a copywriter like Dakota Robertson steps in. Join the conversation, as Dakota opens his copy playbook.
Dakota came across copywriting back in 2018 and quickly realized the potential great writing could unlock. Now he runs Growth Ghost the ghostwriting agency helping entrepreneurs and influencers increase their social media following.
Daniel and Dakota get into conversation on the overlaps between ghostwriting and copywriting, why simplicity is the marketing hill Dakota would die on, and why writing should work hard to spread great ideas,
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