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TSE 080: Identifying Your Ideal Customer’s Challenges & Speaking Their Language

The Sales Evangelist

00:00

You Don't Want to Be That Sleazy Guy Sales Person

How could you take some of the things that we've spoken about so far and implement them in your data day action, your day to day pursuits as a seller? This is someboday, meeting with people, like a face to facen sureson. I think that's the one key to having an upper hand on any negotiation, or anyother. Person with the most knowledge about the other party is the one that's going to come out. And there's lots of different ways you can do that.

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