7 Items That Have The Greatest Impact On Response To Advertising (2 of 2)
Dan Kennedy's Magnetic Marketing Podcast
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Advertising to a Lot of People, Again and Again
There are two considerations. One is whether or not you want sort of brand identity as a by product of your ads. On the other hand, you have to be concerned with them. And skimming, quite often, you are able to keep the same copy and merely change up some of the graphic elements.
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