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Advent International, Tricia Glynn - A Beautiful Carveout at Orveon (S1.EP.07)

Private Equity Deals with Capital Allocators

CHAPTER

Building Orveon: A Strategic Carve-Out Journey

This chapter explores the strategic creation of Orveon in the beauty industry, highlighting the rationale for developing independent brands within an established framework. It discusses the intricate process of managing a carve-out from Shiseido, including negotiating challenges, assembling a skilled executive team, and addressing operational dynamics post-acquisition. Emphasizing the importance of patience, thorough preparation, and proactive problem-solving, the chapter provides insights into navigating the complexities of maintaining brand integrity while fostering growth in a competitive market.

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