Codie Sanchez, a powerhouse influencer and expert in the world of business acquisition & growth for the everyday entrepreneur. Codie went from her unique background in traditional finance roles to becoming a prominent online figure who teaches people how to buy businesses like laundromats. In this episode of the Marketing Secrets podcast, we dive deep into her journey, exploring how she is dominating Instagram and YouTube with her innovative marketing strategies.
We delve into the intricacies of her business model, discussing how Codie leverages her expertise to educate others on buying and managing small businesses. She shares her transition from a corporate environment to the entrepreneurial world, offering valuable insights into the mindset and tactics required to thrive in both arenas. This episode is packed with actionable advice, whether you're interested in acquiring businesses or scaling your online presence.
Key Highlights:
- Transitioning from corporate finance to entrepreneurship: Codie’s journey and challenges.
- Leveraging social media: Strategies Codie used to grow her presence on Instagram and YouTube.
- The power of newsletters: How Codie started and scaled her newsletter to build a loyal audience.
- Applying marketing principles to investment products: Codie’s innovative approach to pitching pensions using the Perfect Webinar formula.
- Building a multi-channel marketing strategy: Insights into Codie's methods for growing her email newsletter and engaging her audience across platforms.
Hear Codie Sanchez’s remarkable experience and discover how you can apply these strategies to elevate your own business endeavors!
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