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5: When time goes up to 30 o'clock

Lateral with Tom Scott

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The Role of Wake Time in TV Listings

The TV listings and advertising industry runs in many countries on a clock from six a.m. to 30 o'clock because that way the day changes at six a.M. It took us a really long and kind of slow time to get there. We sort of danced around that one for a little while, but yes, it makes sense. How interesting is that? Yeah. If you think of like the late, late, late show with James Corden or whatever it's called, it's not like to try not to think of it to be honest. Exactly. And our last big question of the day then I've still got the one from the audience to solve at the end

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