1005: Podcast Prospecting, with Zach Ballenger
Sales Strategy & Enablement by Revenue.io
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Modernization of the Content
It's really just about making sure that when starting or not starting from a blank page, whether it be written or made in the cloud. There's a lot of evergreen content that people produce that instead of doing a new pond cast about the same content, you can actually take bits and pieces of that old content,. Get it back out there, refresh the content. It shouldn't be really good content.
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