What systems do you need to build an authority business?
Talking Points
- An overview of the systems that authority businesses need
- Writing regularly is essential for building an authority business
- Rituals or routines can help establish a writing routine
- Schedule writing for a time when you’re at your best and you can be most creative
- Reading regularly can help spark ideas
- Be observant for examples of your subject
- Get input from others who do more in-depth research on your subject
- Schedule client work
- Have a plan for how to communicate with clients
- Sales is a one-to-one touchpoint with your clients
- Clear steps in the sales process help both you and your clients
- The speed element to sales
Quotable Quotes
“For me, writing is absolutely the most important thing I do for my business.” –JS
“That’s the takeaway, find that right time – and that right system – so you can be at your best.” –RM
“I’m always looking for great real-world examples that will snap people out of the way they think about how they –air-quotes price – their work in an hourly billing way.” –JS
“We create the systems that we need to get our businesses and our lives in order. –RM
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