Aging as a research area is kind of what it's definitely had a branding issue up until the last, perhaps decade or so. Back in the days where people were looking through microscopes in the 1960s and 70s, it wasn't the most attractive. How do we differentiate real gerontology versus the immortalist sort of brand that it's had? And do you think life span is plastic? We're going to come back to those at the end of this conversation.

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