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Designing for Behavior Change with Stephen Wendel

The Behavioral Design Podcast

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The Man, the Blind Man and the Elephants

Yee probe fom a ttle. So sometimes feel like that were we're acount of this blind man stumbling across something. And depending on where we're standing in terms o our behavior o perspective, we're describing in different ways. It's very hard for us to think that it's something else. We thing of soething else we all think. The behavio plan is kind of, if understand corectly similar to what people may call, like, babil mapping. O. Could you cou do maybe a lebry a litte more and tel little more about how that works? Yess. What a behavior plan is its writing out the microbe behaviors

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