11min chapter

Growthmates: Create and Grow Meaningful Products & Careers cover image

Notion’s Way to Influence Millions | Lexie Barnhorn (Anthropic, ex-Notion)

Growthmates: Create and Grow Meaningful Products & Careers

CHAPTER

Navigating the Future of the Creator Economy

This chapter explores the future of the creator economy amidst advancements in artificial intelligence, highlighting how AI can enhance content creation and brand collaborations. It emphasizes the shift towards authentic influencer partnerships and the importance of genuine endorsements, alongside actionable strategies for influencer marketing. The discussion also encourages drawing inspiration from diverse cultural sources to foster innovation in personal and business development.

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