The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20 Sales: Webflow's Maggie Hott on When to Start and How to Scale the Best Outbound Sales Team, Why Founders Should Not Hire a Head of Sales First, The Must Ask Questions When Hiring Sales Reps and How To Structure the Process

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating Sales: From Inspiration to Enterprise

This chapter recounts the speaker's unique journey from a nonprofit upbringing to becoming a sales leader at Webflow, highlighting the importance of cross-functional relationships in sales. It discusses strategies for effective collaboration across departments, and the balance of product-led growth with traditional sales methods. Additionally, the chapter emphasizes the intricacies of selling to large enterprises and the necessary considerations for founders looking to expand into this market.

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