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136 - Why CX Is A Marketing Tactic, With Jess Cervellon From Feastables by Mr Beast

The Marketing Millennials

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I Think It's Like a Hypothesis and Then Test Your Hypothesis and Then Read Like Construct It

Marketing, especially B2C, is so much harder than B2B because it's like at least like you and what B2B can nail down. You have to have a hypothesis first test your hypothesis and then adjust as the high policies go. But I also think it's don't get comfortable in thinking that you just know everything.

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