237 (Lead) Founder-Led Sales: Taking Your Startup to Market (Peter Kazanjy, Atrium)
30 Minutes to President's Club | No-Nonsense Sales
Navigating Market Research and Customer Feedback for Startup Success
This chapter highlights the critical role of market research and customer interviews in uncovering unaddressed challenges within scaling organizations. It emphasizes the importance of candid feedback to refine target markets and guide product development, urging entrepreneurs to pivot early for better efficiency.
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