2min chapter

Acquired cover image

Uber CEO Dara Khosrowshahi

Acquired

CHAPTER

How Uber Can Use Eats to Build a Vertical

With booking, you can build a market of a geography for hotels and then use that to build a vertical. You can do the same thing at Uber in a way that your competitors on both sides of the business can't, right? Because you can cross market rides and eats. Especially in the US, there's a much more crossover between couriers who deliver food and then drivers who drive people. And we can actually use eats almost as a recruitment tool.

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