Tupperware was founded in the 1950s as a way for women to have financial independence. Sales consultants roped in other friends to sell Tupperware and the network grew. Even today these direct sales channels account for 80% of Tupperware's sales. But most people don't prefer to shop this way anymore. The end result is an ominous warning from the company that it probably won't survive.
In today’s episode for 13th April 2023, we explore the rise and fall of the plastic container giant Tupperware.