Navigating a Fractured Social Media Landscape and Adapting Brand Communication

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This chapter explores the evolving social media landscape where individuals are moving away from traditional platforms to alternative spaces. Brands are challenged to adapt and diversify to stay connected with audiences amidst this changing ecosystem.

This week Adam is joined by Thomas Paul Mann, Co-founder and CEO of Raycast, to discuss being productive on a Mac, going beyond their free tier, the extensions built by the community, the Raycast Store, how they’re executing on Raycast AI chat which aims to be a single interface to many LLMs. Raycast has gone beyond being an extendable launcher – they’ve gone full-on productivity mode with access to AI paving the way of their future.

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