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025 How A Marketer Turned His Own Pain Into A 7- Figure SaaS Business - With Rick Perreault
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Introduction
Rick Perrow is the co-founder and CEO of Unbounce, a software platform that enables marketers to create, publish, and test landing pages. We talk about how Rick did customer development to validate his business idea before most people even knew what customer development was. And we also talk about how being non-technical actually turned out to be an asset for Rick and how it helped him to be more successful in building the business.
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