Content Inc. - The Podcast cover image

How to Create a Multi-Million Dollar Business from Your Book (435)

Content Inc. - The Podcast

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Creating Unique Content to Stand Out and Succeed

This chapter highlights the significance of developing distinctive content to distinguish oneself in a competitive landscape. It underlines the necessity of a 'content tilt' or unique selling point to differentiate content from rivals, supported by real-world examples. Additionally, it explores the idea of a content mission statement to direct the content creation process and achieve desired audience engagement.

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