The Loneliest Generation

A lot of this is driven out of loneliness, which has probably gotten far worse for a lot of people that aren't going into offices. I saw this headline in the New York Times that said, the loneliest generation talking about our children and our teachers. And so we are, we do long to belong. But there's also this aspect that community heals. It not only works as a marketing idea, but it really heals.