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Riyadh Air CEO on Building an Airline from Scratch

Airline Weekly Lounge Podcast

CHAPTER

Riyadh Air's Ambitious Fleet Strategy

In this chapter, the CEO of Riyadh Air shares insights on their aircraft acquisition strategy, detailing significant orders placed with Airbus and Boeing. They discuss the challenges and planning behind diversifying their fleet and forming strategic partnerships to enhance operations. The importance of innovative loyalty programs and digital experiences for attracting customers and building a strong market presence is also emphasized.

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