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Dan Heath | Upstream Thinking & Moment Making
Good Life Project
The Book That Made a Huge Splash
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When maso majestick was the first major project, and that was the book thay just cind of dropped into his lap. When that came out, that was huge. That made an absolutely giant splash. We loved how it came out tbut we are also very realistic. I think if it had been released another year, a different time, it probably would have gone differently. But we just we released the right book at the right moment, and d opened up a lot of doors.We were flober gasted. Ah, you know, we completely hit the lotto. We really didi.
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