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19. Scaling Cheat Codes for Success in Government Contracting with Mike Bergen
All Quiet on the Second Front
How to Think About Partnerships and Value
There's partnerships from sort of a go to market. There's there's deribicures, your thoughts, and a way we've looked at it internally. Strategic partnerships are who either makes you money or introduces you to customers Or will invest in you and then work with you. So the strategics are completely separate. And partnerships is just like any other relationship, right? You have to focus on it and you have to you have to water it andYou have to grow it.
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