Branding, Communication, and Leadership with Jason Vana - 303
Find My Catalyst Podcast
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Brand of Valuation
Every two years, do a brand of valuation. Make sure that your customer file is accurate. Every year, you should be doing interviews with ideal customers and getting that level of understanding from them. And so we've got this process every client we work with. We ask about that, but then we're also asking, what kind of results did you get? Like, how is that shaped your business? It helps us understand the on boarding process was a little rough,. Or maybe it was off boarding, or maybe it didn't make sense to me.
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