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The One Where I Talk To Author & Founder of Savvy Auntie, Melanie Notkin

Thrive Solo

00:00

Childless Women Are So Overlooked in Society

Two thousand 18, we collectively spend 61 billion dollars on the children in our life. marketers still focus on mom as the key female consumer when it comes to products and services for kids. And i just find it incredible. What are your thoughts on the fact that childless women are so overlooked in society? We are and have been. That's why i started what i do, to put a spotlight on this demographic. Not only socially, but also economically and, frankly, politically.

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