Are Email Lists Really Good?

Adam Waben: My test for this is are people like when you describe this product that you're like considering building, do people reply with the fry shut up and take my money? Yeah. I have never released a product without getting that gift ever. Don't make a product that no one replies with that gift now before when you talk about it. That is the absolute minimum for you considering releasing a product for sure. He says he has always just been like a per product email list. It's worked for him, but he wishes he had a good Adam Waben list where he could send content to everyone on the list.