The Problem With Data -- Michelle Robbins // Clearlink
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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Search Consol Data
One of the big questions that i have is o think that we fundamentally accept data from large platforms to be true. We look at, say, for example, gogle, i don't even know what we call them any more. And a lot of times it's not necessarily clear what data you're looking at in search consol. Most data sets shouldn't be looked at as ground truth, but should be looked at with respect to trend.
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